How our products are made

The journey of an order

1. 1You place your order. Payment goes through Stripe.
2. 2The order goes to the printer as soon as payment is confirmed.
3. 3The piece is printed: allow 3 to 5 working days of production in Europe.
4. 4It is shipped. In total, allow 5 to 12 working days from your order for a piece printed in Europe, 7 to 22 for canvases and pillows.

Where the pieces come from

Each piece is printed by a partner workshop, chosen according to the product:

• Germany — t-shirts, sweatshirts, hoodies and mugs are printed by Textildruck Europa, in Halle.
• Czech Republic — posters, inside the European Union: no customs.
• United States — canvases and pillows. Allow 7 to 22 working days (about 10 to 32 calendar days) between order and delivery, against 5 to 12 working days for pieces printed in Europe. Any import duties and taxes are paid by the publisher: you won't be asked for anything on delivery.

Products printed in the United States say so on their own product page, before you buy.

How they are printed

• T-shirts, sweatshirts, hoodies — direct-to-garment printing (DTG). It renders the fine detail of the line work and withstands machine washing at 30 °C, garment turned inside out.
• Mugs — sublimation all the way round. The design is fixed in the glaze: it won't flake off under a sponge, and it is dishwasher and microwave safe.
• Pillows — sublimation on the cover, printed on both sides. The colours are fixed in the fibre. Insert included.
• Posters — matte paper, which limits glare, in portrait format from A4 to A1, for hanging indoors. Frame not included.
• Canvases — printed on matte canvas, stretched on a frame, ready to hang.

Why made to order

Conventional production prints first, then tries to sell. Print on demand reverses the order: the piece only exists once it has been bought.

• No stock, so nothing sells out. A size is never "sold out" because someone got there before you.
• No unsold goods. Nothing is produced that isn't meant for someone.
• Seven designs that stay. No throwaway collection to clear every month.

The trade-off is worth saying honestly: it is slower than a warehouse that ships the same day, and the unit price is higher than with mass production.

What it means for delivery times

For a piece printed in Europe: 3 to 5 working days of production, then transit, so 5 to 12 working days in total (about 7 to 18 calendar days) to France, Belgium, Luxembourg, Italy, Spain, Portugal, Austria and the Netherlands.

For canvases and pillows, printed in the United States: 7 to 22 working days in total (about 10 to 32 calendar days). If you are ordering for a specific date, order early.

The delivery time for your order, that of the slowest item, is shown at checkout. Tracked delivery costs €4.90 per order, however many items you buy.

Where the artwork comes from

The seven designs are first generated with AI assistance (SDXL), then reworked before printing. We would rather tell you straight. The graphic approach — a line-drawn, monochrome wolf — is explained on the line art page.

The designs are chosen from our catalogue: they are not made to your specifications. That is what guarantees you a full right of withdrawal, whereas a personalised piece would be excluded from it.

If something is wrong

Printing defect, wrong item, product damaged on arrival: let us know within 30 days, with photos. Free reprint or full refund, with no need to send the product back.

If the piece isn't right for you, you have 14 days from receipt to withdraw, with no reason needed — return shipping costs are yours to cover. You can do it from the withdrawal page.